Bundles

A new feature and the first of it’s kind in the industry! Bundles provides a flexible “build your own package” approach to online bookings. Operators can encourage their customers to book more by offering discounts to specific items. For example, a customer reservations their lodging and can now receive 20% any activities they add.

  • Increases the average cart value.

  • Simple booking flow for customers to follow.

  • Flexibility for customers to schedule multiple tours, activities, and rentals on different dates while they’re on vacation.


Flybook Enhanced Resources

You make a reservation for a kayak tour and are asked if you want a single kayak or if you would like to upgrade to a tandem kayak for an extra fee. This is enhanced resources. It provides flexibility for the operator to allows their customers to choose their own resources. Traditionally, resources have limited the availability, if there are no kayaks available than the tour can’t run. Enhanced resources allows the operator offer optional resources at an extra fee. Now the customer can add a floating cooler or a dry bag seamlessly while booking a tour.

  • Provides flexibility for the operator by having full control over their resources and if they control availability or not.

  • Solved edge use cases that were previously challenging to find a solution for.

  • Creates a new opportunity to upsell to the customer and increase revenue. Resources have a price associated with them on top of the cost of the tour. One account made an additional $123,000 by offering a variety of resources at different pricing tiers.


Back Office Booking Flow

By rethinking how reservations are created and managed, this initiative transformed them into two complementary, streamlined workflows—designed to remove noise, reduce effort, and deliver clarity. Our goal was to craft a booking flow that felt as effortless as a point-of-sale transaction, yet sophisticated enough to handle the complexity of large group reservations. Guided by a deep commitment to customer experience, we integrated feedback at every stage—concept, design, and implementation—ensuring the solution was not only functional but truly intuitive and adaptable to diverse needs.

  • Created an intuitive and customized workflow making it easier to train new, seasonal staff.

  • Reimagined how to book packages and bundles into a streamlined and simplified workflow.

  • Improved usability for high volume rental operators.

  • Big Win! User Feedback revealed a prescriptive process for collecting waivers for high volume walk-in operators. Small updates to the existing waivers dashboard provided a streamlined method for combining waivers into a reservation.


Flybook Pricing Redesign

Pricing for tours, rentals, and lodging can often be very complex. There are several variable that can impact price such as number of people, number of nights, day of the week, time of day, and holidays. Setting up pricing was time consuming and prone to user error. Users were craving an intuitive process that also provided a simple way to verify pricing was setup correctly.

  • Turned a complex and cumbersome process into a simplified workflow.

  • Provides visual confirmation of pricing and a quick view to determine that variable pricing is correct.

  • Saved users time and reduced user errors.